Enterprise Contact Centre Transformation

Integrated CRM & Auto Dialling Solution

A scalable enterprise-grade communication platform integrating predictive auto dialling, manual click-to-call, inbound call handling, WebRTC softphones, lead management, agent monitoring, and real-time reporting directly into your existing CRM ecosystem.

Business Overview

The proposed solution transforms your CRM into a fully integrated omnichannel contact centre platform capable of handling predictive dialling, inbound support, campaign management, real-time analytics, and intelligent lead lifecycle automation.

Predictive Dialling

Intelligent ratio-based auto dialling engine that maximizes agent utilization, improves answer rates, and automates outbound campaigns.

Manual Click-to-Dial

Browser-based CRM calling interface enabling agents to initiate calls directly from customer records with full synchronization.

Lead Management

Centralized lead upload, recycling, scheduling, segmentation, and status tracking with real-time synchronization between CRM and dialling engine.

Inbound Call Routing

Smart inbound routing based on IVR, campaigns, DID numbers, language preference, and skill-based agent assignment.

Real-Time Reporting

Detailed operational dashboards covering call logs, campaign performance, agent productivity, login/logout tracking, and lead analytics.

WebRTC Softphone

Fully browser-native calling solution supporting click-to-call, conferencing, transfers, hold, mute, and CRM-integrated controls.

Operational Benefits

The integrated platform delivers measurable business improvements across customer engagement, workforce management, and campaign automation.

90%

Reduced Manual Dialling Effort

24x7

Real-Time Monitoring & Analytics

100%

CRM & Telephony Synchronization

Multi

Campaign & Queue Management

Solution Architecture

Enterprise-ready architecture integrating CRM workflows, telephony infrastructure, browser-based calling, and real-time APIs.

CRM Platform

Lead management, campaigns, reporting, dashboards, and customer workflows.

API Middleware

REST APIs, authentication, synchronization, and real-time event processing.

VICIdial Engine

Predictive dialling, queue management, inbound routing, and call automation.

Asterisk PBX

SIP signalling, voice routing, recordings, conferencing, and IVR processing.

Key Functional Modules

Comprehensive modules designed to support enterprise-grade customer communication operations.

Lead Upload & Segmentation

Upload leads through APIs or Excel files with campaign assignment, deduplication, DNC filtering, and intelligent queue mapping.

Agent Login/Logout Tracking

Detailed workforce activity tracking including login time, logout time, pause codes, wrap-up duration, and campaign participation.

Call Logging Engine

Real-time call records with call duration, recordings, transfers, disposition codes, and advanced search/filtering.

Campaign Analytics

Real-time dashboards showing answer rates, abandonment rates, conversion ratios, and queue health monitoring.

Call Recording & Monitoring

Supervisor monitoring, call whispering, barging, recording playback, and quality management.

Inbound Call Automation

Intelligent inbound routing with CRM screen-pop, missed call handling, and callback automation.

Implementation Roadmap

Structured deployment methodology ensuring smooth implementation and operational transition.

Phase 1 — Discovery & Planning

Requirement analysis, CRM workflow mapping, telephony assessment, and infrastructure review.

Phase 2 — Core Integration

VICIdial integration, API development, predictive dialling setup, and lead synchronization.

Phase 3 — CRM & Softphone Integration

Click-to-call workflows, WebRTC softphone deployment, screen-pop, and disposition synchronization.

Phase 4 — Reporting & Dashboards

Real-time analytics, operational dashboards, supervisor monitoring, and reporting engine setup.

Phase 5 — Testing & Go-Live

UAT, load testing, security validation, production deployment, and operational onboarding.

Future-Ready Contact Centre Infrastructure

Build a scalable, secure, and intelligent communication ecosystem that integrates seamlessly with your CRM while enabling predictive dialling, real-time reporting, lead lifecycle automation, and browser-based calling from a unified operational platform.

Contact Winet Infratel